180 Adventure hosts some of the most well-attended and highest-rated adventure races in the Midwest.  Our events are part of three race series: the United States Adventure Racing Association (USARA), North American Adventure Racing Series (NAARS), and the The First Basis Adventure Racing Series.  Stubborn Mule is the only USARA and NAARS sanctioned event in Wisconsin and is a one of only four regional qualifiers for both the USARA and NAARS national championships.

Sponsorship of 180 Adventure’s event/s will provide companies with excellent exposure to a diverse section of the outdoor recreation and eco-tourism markets. Events will be marketed through multiple sources including the USARA website, NAARS Website, Wisconsin Adventure Racing Website, Silent Sports, Adventure World Magazine, and multiple local publications which means this will reach a market group much larger than just the race participants. The sponsors logos will be showcased on all printed and digital materials, website, and social media. We are seeking monetary donations to help fund the venue rental and inkind donations including gear for awards, volunteer thank you gifts, and swag distribution. Sponsorship levels and their respective benefits are outlined below.

Premier Sponsor: $1500 cash or $2500 combination cash, prizes and in-kind support

Gold Sponsor: $750 cash or $1200 combination cash, prizes and in-kind support

Silver Sponsor: $400 cash or $750 combination cash, prizes and in-kind support

Bronze Sponsor: $300 combination cash or prizes, or sponsorship of volunteer meals and gifts

Product Sponsor: Donation of swag, prizes, or giveaways

Benefits Premier Gold Silver  Bronze Product 
Recognition as “Presented by” on  website, printed and digital materials related to event X
Event entry for 4-person team X
Event entry for 2-person team  N/A X
Prominent name and logo placement on all printed and digital materials related to event X X X
Logo and link on 180Adventure.com X X X X
Booth and banner at race X X X X
Company mention and product given out at awards ceremony X X X X X
Social media thank you and page tagging X X X X X
Promotion in racer goodie bag X X X X X

There are endless opportunities to meet your branding, marketing and sales objectives—contact Paula Waite directly via email or phone 608-234-0625 to become a sponsor or to discuss how we can create a custom package for your needs.

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